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  • Diacom


Updated: Aug 26, 2019

Influential Copywriting style which should be the foundation of any marketing campaign because it models the natural pattern of how human relationships are built. Our team is pioneering a new style of copywriting called Transformational Learning which helps your prospects discover insight about your products and services in a non-salesy way.

This is done by providing them client-centric content, which is about them and their needs, at exactly the right time in the buying process in a format that is easy to consume like video. As they consume the content they will begin to understand the help you are providing and the value of your communications.


This realization will activate a condition inside the person called an IDT (Internal Decision Trigger) which will result in them actually persuading themselves to take action and defending their decision to do so among friends, family and co-workers. Influential Copywriting uses the latest psychology such as NLP (Neuro Linguistic Programming) and Neuroscience that will keep your prospect focused and engaged.

The level of your prospect’s interest is proportionate to the presence of two factors; benefits and emotional connection. We write specific claims in your headlines and copy that not only connect with your prospect emotionally using hot-buttons, but help them envision the transformation after they buy your product.

These techniques are applied at every stage of the CyberFunnels™ campaign-from the initial ad through each of the videos to the copy on your landing pages to each of the reminder emails.

One-by-one each of these components work together as a cohesive strategy to get your product or services sold. Our Influential Copywriting style will get your prospect to say yes – and then defend that decision to friends, family and co-workers.


So if you would like to learn more about a Done-For-You transformational marketing and sales system called a CyberFunnel. . . just CLICK BELOW to watch a short 5 minute video. Afterwards you can book a 15-minute consult with one of our team to answer any questions you may have.

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